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American Express Blue Testimonials

I own a small chain of restaurants in central Vermont and I usually run the cash registers. With that job I see a lot of cards, and I mean a lot! Several times I was presented Blue from American Express and I inquired about the Card. Without exception, everyone was very, very excited about the Card and all the features - not mention the overall appearance of the Card (super cool). So I inquired...I applied... and yes, I now have a new Blue account. I have been a long-time American Express Corporate Cardmember, and have an American Express Small Business Business Credit line account, but now I have the Blue from American Express that offers tremendous benefits (plus I love the ways it looks). In the restaurant business we are always proud to accept any American Express Card.

G.Thomas

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Well I can only agree with what the others have said, it is a pleasure to have Blue from American Express. I compliment the Customer Service team who act quickly and efficiently on any requests, the added security of on-line shopping and just the overall look of the Card. EXCELLENT!!! Thanks American Express.

A.Harris

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I just received my Blue yesterday!!!! My family and I went for an evening dinner and when I handed the waitress my Card, she was immediatley impressed. I enjoy how much versatility the Card is able to provide.

L.Ayala

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Proud member since 1986. I have alway enjoyed the American Express Basic and the Optima ® Card. Many of my friends joined in on the fun too. Now they are green with envy over my new Blue and newly ordered reader. Not for long though. I told them it was time to graduate to Blue. It puts a whole new meaning on CHARGE IT. Way to go American Express!!

P.Drawdy

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I havn't yet used my Blue in Europe yet, but I sure am looking forward to it this summer. The Card is absolutely amazing. I still drool over the Card. And so do the merchants. People go crazy for it.

Blue is convenient, simple and has a great great low APR rate. Plus, no annual fee and outstanding 24-7 Customer Service. All this and so much more. Member Since: 98

J.Weiss

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Blue's Great...
I recently bought a hand held organizer and had it price matched to get the lowest price guarantee. The process was the simplest of all. I just had to fax in the details and got my check in a week. Now I'll use my Blue always to buy since I'm guaranteed the best and lowest price for 90 days. Keep it up.

P.Muppirala

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Blue works extremely well with my American Express Cards. I have a choice now, I can pay my bill at the end of the month or carry a balance, and it can all be done with the same company. Not to mention what it says when you pull out an American Express Card anyway: it says you pay your bills and you're in control over your finances.

L.Osborne

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My favorite color is blue and nearly everything I own is blue and I couldn't believe it when I realized that American Express came out with Blue. The Card looks awesome, very hip and different from all the cards out there. It's in a class of it's own. I must say that American Express Customer Service is THE BEST! They are friendly and efficient. I particularly like the BlueLootSM program. I definitely will be charging everything to my Card from now, especially those online purchases.

H.Leung

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I love Blue! I was one of the first people to get Blue and I still can't believe what a great Card it is. I love the reactions I get in stores when I pay with my Blue. To put it really simply, I LOVE BLUE!

P.Pavon

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This summer my teenage son was begging me to take him to see his favorite music group play in concert. The band was Creed. I finally gave in and purchased the tickets online using Blue. Much to our surprise they sent us a free CD of the artist we purchased tickets for. Well, the day finally arrived to go to the show. The ticket confirmation Web page instructed us to go to the Blue will-call window. As we approached the venue we were all taken back by the huge crowd waiting to enter concert. We then easily found the Blue will-call window and it only had one person in line. Two minutes later we had our tickets in hand and were headed to the back of the long lines to enter. I have always hated lines with a passion. Then the lady at the window instructed us to proceed to the Blue entrance. There it was. A special entrance just for Cardmembers with Blue and to all our delight - NO LINES!!! We just walked right up, showed our tickets and Blue, and we were in. We had successfully bypassed all lines. Everyone with me was thoroughly impressed. Thanks Blue!!!

K.Forsthoefel

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I have had many compliments from waiters and waitresses while on dates or business dinners. American Express Customer Service has helped me with all my queries. This service has helped me to enjoy a card designed with the user in mind.

J.Lee

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Just a funny story. I ordered contacts from an optical store. When they came in I wanted to pay with Blue from American Express. The cashier took the card and swiped it. He then proceeded to look at it for several minutes checking out how, "cool the Card looked". He even showed it to another worker in the store. They were both impressed with the "cool looking Card." I guess your design is as good as your service.

M.May

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Wherever I go and use Blue people look at me and at first think that it is not even an American Express Card. But when I tell them they are shocked, and I get comments like "I have never seen a card like that before!"

M.Abrams

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I'm always amazed at the reaction I receive every time I use Blue. Though American Express has been around for decades and has modified its appearance several times, the creator of Blue must be commended because this Card is symbolic of a "very welcomed addition" to the American Express family. Of all the cards I've seen, especially those with very beautiful artwork, I must say that Blue from American Express is definitely "the card of the 21st century". The first time I used it, the merchant made such a fuss about it, I thought they were cooing over a newborn baby. Well American Express, Bravo for a Job Well Done. I'm proud to be a Blue from American Express Cardmember, and totally adore the attention we both get.

D.Knight

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I was buying a suit for an interview at a store and I was looking at some things at the POS display thinking "Why is this taking so long?" I looked at the sales associate and she was staring at Blue, moving it back and forth in the light and pretty much gawking at it. She said, "what's this?" I said "Oh, that's the new Blue from American Express." She said, "I've never seen this before!" This story loses something without me being able to replicate the amazement in her voice!

D.Turgeon

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I first thank American Express for producing such a great looking card. Let me tell you I've never seen people so amazed when I present Blue. It just surprises me! I was out on a date and we went to see a movie. Anyway as the employee was waiting for the transaction to go through, a friend of his commented on the card saying how COOL it was. I said, "yeah, it's Blue from American Express. I have to say it feels good to be complimented on your credit card, let me tell you! It's not the first time and it won't be the last!!! Thank you American Express!

S.Hira

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I used my Blue in Europe. Yes, it draws the attention of EVERY cashier. My friends in Europe think the Card design is very cool. It's my favorite card now.... and the security levels it gives me - I am 110% satisfied. Have fun with Blue!

A.Nocun

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Yes, it's one COOL looking card! If it looks good I like to carry it. So, guess what, BLUE is my coolest card and my favorite! I have always wanted to have an American Express Card and now you gave me exactly what I wanted with BLUE and I intend to be a customer for years to come!

S.Black

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Thanks to Blue I could go on a trip to Brazil. I was fortunate to have Blue and I used it to pay for the trip. I was then able to pay for it when the money came in. Thanks Blue for a wonderful experience!

J.Allen

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I wanted Blue as soon as I saw the advertisements for it. When I finally received it, I was so excited. Reading about all the benefits really surprised me and I knew I made the right choice. It also doesn't hurt that anyone around me who sees the Card is always so flabbergasted by the beauty and "coolness" of the Card. Thanks!

N.Cheung

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After reading the other stories about Blue - I must tell you that everytime I use my Card I always hear "wow, this is so cool, where can I get one". I am impressed with all the services that you have for Blue and I thank you for letting me be a part of it. Thanks Blue!

K.Hill

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I got Blue today. Blue is the coolest card in town. For once it is not all about the looks, even though it is the best by far as far as that category is concerned. The package almost seems too unbelievable to be true. I can't wait to start using it.

S.Sampath

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I had a credit card from another company that I signed up for at a baseball game. I started using it and had it for about three years. When Blue was introduced, there was a billboard for it that I walked past many times on my way to work. I had also heard some things about it, how it was different from other cards, and I decided to check it out. I researched it on the Internet and liked the BlueLootSM feature and the design of the actual Card. I applied for a Card and got in the next couple of weeks. More times than not, when I use it to make a purchase, someone catches a glimpse of it and asks about it and I become a salesperson for Blue. I really like the Blue Web site also, it's really easy to use and friendly. All around, I'm happy with Blue. This is the second "Blue" in my life, my first car was a car that I nicknamed "Blue".

K.Wagner

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Blue from American Express is definitely different. Blue is cool. The idea of a different credit card is a step ahead of some other banks that stick to metallic colors and antiquated ideas.

B.Muth

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The first reaction I get from people is "NOW THAT IS A REAL CREDIT CARD":)!! Yes, Blue from American Express is safe online, but I also feel safer using Blue from American Express for purchases offline!

R.Hata

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I really love it when I give a merchant Blue and they look at my name on the Card (which is also Blue) and they get the funniest look on their face...sometimes they make a comment, but their expression is always priceless. Besides all the wonderful benefits of the Blue, I love my identification connection. I think that everyone can enjoy a personal connection to Blue.

J.Blue


I would like to use Blue because I feel it can help me with my budget and get my financial life on target.

J.Gobble

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My family and I just returned from Greece. While there, I used Blue for hotels, rental car, etc. Every time I gave it to someone there, they did a double take, as they had not seen this new version yet. When they saw "American Express" printed across the top, then they were reassured. Maybe it's just a matter of time until the rest of the world catches up.

R.Seymour

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I received my Blue one-week before I left for my 2 month European vacation. Needless to say, I used it wherever I could, especially with the 0% interest for 6 months. I remember paying for my scuba diving lessons in Greece with it. When I pulled it out, the diving instructor was holding it to the light and staring at it. He called his brother over to come look at it too, and asked me if HE could have one!

S.Tanovan

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I am a full-time college student and I also work full-time. I have many so much to keep track of that I am glad that American Express provides online services. I can pay my bill and research my account, work or home. And it is safe, efficient and easy. Blue from American Express is the only card I use and will ever need. I highly recommend it to anyone.

K.Owen

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From the first time I saw a commercial of Blue. I fell in love. I got my card 2 days ago and activated it immediately. You should see the expressions on my friend's faces whenever they see it. Their jaws drop to say nonetheless. Immediately they bring up that Amex is not a credit card, but I immediately say that no, I can pay over time. "Yeah and I bet the % is about 50 eh?" when I tell them the starting APR and the standard, their jaws drop.

E. Zamirska

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There's not much I can add to everybody's raves about BLUE. I enjoy the added security benefits when shopping online. But mostly I love to use it offline for charges just so I see that widening of the eyes of all cashiers that I give it to swipe. So far, every time I use BLUE to pay for anything, cashiers always note on how uniquely pretty it the card is. I've even had a few people actually ask me if it is a real credit card!! I'm proud to say yep, just check on the back for the AMEX logo. I've had a Personal Card for a year and I've recently been lucky enough to have been granted a Gold Card! But I still plan on using my BLUE along with my other cards. Thanks, American Express!!

R. Falkowitz

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First of all, BLUE is MY favorite color. I love everything blue. Recently, I've been buying more online and of course, feeling concerned about the security issues. And then, when surfing, I came across an advertisement for BLUE. Once I read the benefits and specifically, that BLUE was designed for secure online ordering, I immediately applied. It just seemed too good to be true. Recently I received my card and couldn't wait to break it in. I've been proudly showing it off to everyone. I look forward to using it many more times!!! Thanks!

T. Pina

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First things first. Kudos to the designers of the card. What an attractive card! I've never enjoyed spending my money this much:) I'm really enjoying the flexibility Blue gives me. When I found out that Blue allows you to transfer balances from high interest credit cards, I said that is definitely the card for me. Thanx to AMEX.

V. Steadman

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I would like to start off by saying the staff at the American Express (Blue) is the best I've seen. They are courteous, helpful and knowledgeable...I could go on and on. I had a another credit card. I wanted to book a trip using this card, but I didn't want to pay 17.99% interest. So, I called them twice and asked them to lower my rate and they refused. I decided I needed a new card to replace this other card with the high interest rate. I checked out a number of different cards and what they had to offer, when a co-worker told me about Blue. I was so impressed with the low rates, BlueLoot and all of the other benefits I just had to have one. Before even receiving my new Blue I called the other company and canceled my other card and told them they could learn something from American Express on how to treat good customers.

THANK YOU AMERICAN EXPRESS!!!

W. Hinckley

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The design of the card is really cool...do you guys have a computer wallpaper with the blue logo on it...if not you guys should make one...just a suggestion

E. Lee

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Hi, my name is Blue, well my nickname anyway...so of course when I saw a credit card with my name, I had to have it. And to make it better, it was by American Express. I have had Blue since September, and I love it. To start off with it, the card just looks cool. Secondly, I am a huge Internet buyer and the added security that both the card and the free Card Reader that American Express sent, gives me the peace of mind that I didn't have with other cards. In October, I purchased a Blue Jeep, not surprisingly, and have made several purchases with my Blue from online catalogs for my Jeep, such as windows and other accessories. Thanks for coming out with a great card that not only is secure, but also fits my personality to a B...Blue.

B. Margerum

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My partner and I recently wrote and published an Internet-related book ["9TimeZones.com - an e-mail screenplay collaboration between Hungary and LA (includes first draft script 'The Fall In Budapest')"], and Blue is the only credit card which can keep up with our cyber-lifestyles. Transatlantic plane tickets, wining and dining film investors... they're all going on this card. Without it, we'd be up the stream without a paddle!

A. Baird

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I CAN'T WAIT FOR BLUE, ITS ON ITS WAY, I CAN IMAGINE HOW BLUE CAN WORK FOR ME I THINK IT WILL BE BEST CARD IN MY WALLET.

N. YAZDANI

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I have a hobby. I love my hobby. Living thousands of miles away from my hobby makes it hard to enjoy. Being a saltwater fish and reef fanatic means that almost all my supplies and fish have to come over Internet mail order houses. First, seeing the "We Take American Express" banner makes me comfortable shopping at certain sites. Second, not having to worry about some young computer hacker stealing my credit card number online makes me sleep better. If I couldn't order comfortably over the Internet...my enjoyment in the hobby would suffer. I couldn't do it with out BLUE.

R. Dalicandro

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I've been an AMEX cardholder since 1985, and several months ago received BLUE. Everywhere I use the card, people stare at it and remark on how "cool" it looks and etc. I have met many women -- as BLUE is a great conversation starter. I now consider BLUE a "babe-magnet". Thanks Amex.

R. Rohde

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Triggering features for us: We could use it at Costco, and there is no annual fee. It is useful to have Amex on international travels, too, but since we're hardly swingers, we'd seldom need the fine features you charge annual fees for. For years we have received credit card solicitations at the rate of one to five a month. For us, yours was an attractive hook, and we bit.

B. Decker

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Since I do a lot of online shopping I needed a credit card that would offer me the flexibility and security demanded by e-commerce these days. I was highly impressed by the benefits offered to American Express customers before the introduction of Blue. American Express has now taken its benefits to the next level by extending its return policy to online transactions - American Express is still ahead of the curve!

A. Reffett

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I have always received first-rate customer service from American Express and their merchants. If a company does not accept American Express Cards, I *WILL* keep walking. If you have never experienced the high level of customer service of American Express, BLUE is an excellent opportunity to check them out. Try Blue, and become a customer for life. You won't regret it.

J. Anttila

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I love Blue because it gives me flexibility in paying my bill. Depending on the balance I can pay it in full or just make a payment whatever I feel like doing! Plus I love all the attention Blue gets! Oh and ahs every tickle I use it makes it fun to charge a purchase!

C. D'Onofrio

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I've always used my American Express cards for everything...groceries, gasoline, restaurants, drug store purchases, etc. Since I've gotten Blue, I ALWAYS receive compliments! "Cool card, that a neat looking card, I've never seen that one before...nice! That is cool!" Always compliments on the card. Makes me feel like a million bucks!

M. Chung

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Blue appears to be a great credit card with low rates and no annual fees I can pay off my higher credit cards and have on e payment it sounds like the perfect card for me to carry. I'm impressed with the interest rate.

A. Galindez

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THIS ISNT SO MUCH A STORY OF WHY BLUE IS RIGHT FOR ME BUT INSTEAD A COMMENT on THE REACTIONS I GET WHEN USING IT. I feel like I am in the middle of an AE commercial almost every time I use it. People keep asking what card it is, comment on how pretty it is and where can they get one. The other day, while paying for car repairs the cashier, went through all of these questions as well the "HOW much does it cost"? When I told her it was free she was amazed. She kept saying and it is an American Express Card? Where can I get one...I do not know who designed this card's looks but they did an excellent job. It is constantly noticed! I never had a credit card checked out for its looks before! It is definitely a work of art. Just thought you'd like to know the response this card is getting. By the way, I think the smart reader for WEB purchases is also a GREAT idea!

R. Salerno

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Blue is actually a little embarrassing to use sometimes because it looks so neat! :) I usually have to hide my card until the last minute, because the deep metallic blue square always draws attention. But, I have to admit, after the first few times, I began enjoying showing off Blue! I'm looking forward to receiving the Smart Reader and become the envy of my friends even more.Thanks Amex!

G. Varghese

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I travel a lot internationally. On my trip to London last month, I used Blue as my primary card - Merchant, after Merchant commented on the unique design - the best I think was when a store clerk showed the card to one of her colleagues and then used the blue hologram to check on her lipstick! - Whoever knew a card could be so flexible.

A. Davis

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Electronic linkage to Quicken is a dream! Blue eliminates my transaction entry keying at the end of the month while providing current transaction data whenever I want it. Your Customer Service group is great to work with and very knowledgeable re Quicken procedures. Blue went from a curiosity to my primary credit card. The card also looks cool!

C. Weber

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As yet I have no Real Blue Story, just the report that about 80 per cent of the time that I use the card, the waiter or sales person or cashier remarks how cool the card looks. And I agree.

S. Michlin

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I already have the American Express Gold Card, and by having Blue from American Express, I have the best of both worlds. The Gold Card is the Card that I use for most of my charge card transactions, and I like it because it is recognized around the world. I used it on my 25th wedding anniversary when my wife & I took a Caribbean cruise. It's great to whip out the American Express card in a tiny little shop in Cozumel Mexico, and in a larger resort such as Ohos Rios Jamaica. No hesitation was encountered in either case. I also like it because I need to pay it off the following month. Now if I want to carry a balance, Blue affords me the opportunity to do so while using American Express, not any other "regular" card. Regarding the Membership Rewards Program, I also linked my Blue with my Gold Card to collect even more points. This really is having the best of both worlds; I may even cancel my other cards because I don't need them now.

E. Motrucinski

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The day I received BLUE, I invited two friends to lunch to a lovely restaurant (Very French). When the check arrived, I presented my card, and the waitress said. Oh. I have never seen an American Express card so pretty, with the blue pattern. Just the color for a woman to use!

R. Katims

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Well, since BLUE is my favorite color I simply had to have BLUE. When my BLUE eyes spotted BLUE in the mailbox, I rushed to open it. I was excited by the techie/futuristic look and wanted to use it immediately. I made reservations at my favorite restaurant, BLUE Ginger in Wellesley, and put on my best BLUE outfit and headed out for dinner. I ordered the house salad with BLUE cheese dressing, followed by some delicious BLUE point oysters, a BLUE martini, and an entree of BLUE fish. I simply couldn't resist the BLUEberry pie for desert. And I certainly was not BLUE when the evening came to an end; because I had BLUE to cover the tab. (Do you think it would be all right if I ordered YELLOWfin tuna the next time?)

M. Sullivan

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My lovely wife and me are newly married. We got married on a boat at Pittsburgh, PA, where thee rivers meet. It was wonderful. We were able to manage all the expenses including wedding, expected, and unexpected expenses:). However, the kind of honeymoon was out of our reach. Fortunately, Blue offers low rates and as a result we are going to Walt Disney World. Lots of thanks to Blue.

S. Keskin

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I have always felt great security with American Express; I have been a member for years, along with several members of my family. In fact, it was my Mom who started me out on the American Express road. I always seem to be extra special attention when I use my card for purchases, travel, reservations; it is a great form of ID. Thanks American Express for being there for me and my family

L. Gordon

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I work with a PCS carrier and the basis of our technology is a SIM or Smart Card. It is the basis of how our phones work. It was then only natural that as a trainer with a lot of travel I would use Blue for all of my travel expenses. The options you provide are unequaled by any other company. Thanks AMEX

J. Morris

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Since I work in a place that manufactures cards of many types, I realize the significance of the "smart chip". It truly is the future of card technology. I remember the advent of the magnetic strip then the change to "hi-co", and now the "smart chip". Anyone who might think it's a passing fad should think twice. On another note, I want to thank Amex for granting me the privilege of carrying Blue because this tells the world that I manage my money in a responsible manner.

J. Scott

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Retiring the second time after 35 years. Will start consulting again after a 10-year break. I need Blue to separate my travel expense for the Quality Consulting" business.

M. Eubanks

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Recently while in Boston I decided to break in Blue instead of using my other card. When checking in at the Wyndham downtown I received many comments on how "cool" the card was from the staff. I received the same attention at the many restaurants we ate at over the weekend. I always enjoy telling people what the chip is for. Not only do I look savvy, but I also enjoy the many benefits the card carries.

P. Sheppard

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Blue was the best rate I switched from card to card to obtain the best APR rate. I was surprised to find American Express beat all the other cards. It even beat my credit union so I closed all my higher APR cards and transferred all balances to Blue. It beat all other credit cards especially with its impressive low rates. I'm puzzled why your card is never mentioned in Money Magazine, as one of the best rate cards. Again thank you for approving me and helping me reorganizing my credit. I know plenty of other people I've spoken with would like to take advantage of this low rate, perhaps you should have a referral web site.

A. DeCurtis

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Just want to thank you for helping me resolve a dispute with a merchant. I am very appreciative and will always remember your helping me. I will use Blue whenever possible and try to get my wife to use Blue exclusively and pay on line also.
Thanks again.

F. Eddey

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When a vendor sees AN American Express card, there is no hesitation when the check is presented. A great advantage is being able to see your purchases, remaining balance, and where you used the card. What a pleasure to have Blue. I love it!

R. Katims

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As my job keeps me on the move, I need to do a lot of my shopping online. Blue allows me the freedom to buy from vendors online. Its online protection and price guarantee allows a lot of flexibility on where I could shop online. The smart card reader keeps my credit card number secure at work. I use Blue on all my purchases now that I get BlueLoot for every dollar I spend. I cancelled all my old cards and just stick with the stylish looking Blue. On top of that, there are no annual fees. My old cards charged and did not give nearly as much as Blue. Thank you American Express.

K. Goyal

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This may not be what your looking for in a story, but It sure was fun using Blue while in Sydney, Australia this past March 22,00 to April 4, 00. They had never seen one like mine and I got all kinds of comments. Like Wow where did you get that card. Sure looks neat to me. All were very eager to see and look at Blue from American Express. I had a ball using it over there and People from the Land of OZ, (Australians) were more than happy to take it and gladly make my purchases with it. I just thought you might like to hear this story and the impression I made on them while in Sydney, Australia. Thanks for such a wonderful card and your staff is super too, I might add. Thank you Blue. Hope you can use this, as it really was quite funny to see all the attention I got while presenting this new card to them for use. By the way my middle name is Blue, also! So I am impressed with all aspects of your wonderful BLUE!

A. Faulk

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I'm online a lot shopping for the family saving a lot of time and with the added security of the smart chip it's the only card to use. Thanks Amex!

N. Smith

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I used an American Express card before. I was very happy with the service and the accuracy of the system. When Blue came to the market, I liked what I heard about it and since blue is my favorite color I did not hesitate to apply for one. I expect the great service of American Express to continue whether the color is blue, yellow, or green.

R. Yassa

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"IT'S COOL TO HAVE BLUE" Every time I whip out Blue, the waiter/waitress, sales person say "ohhh". They think it's a very unusual card. I always get a comment (positive) about the card and how cool it is. Now with BlueLoot it's better than my other card and has become my preferred card. Thanks.

B. Binda

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Wherever I go I am the Coooooooooooooooooooooooooooooooooooooooool Guy having Blue. It's added a new look to me and it's changed my life style a lot. I feel proud to call myself a BLUEAN.

N. Balasubramanya

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I have been an American Express fan since I started extensive work- related travel nearly 15 years ago. The American Express quality helped on many long days of travel. Now, I don't have to travel as much--but I still want that quality and reliability in a credit card that allows a balance. I am transferring my last "traditional" credit card balance to Blue. Now I can fully say, if a business won't take an American Express card...they don't want my business.I won’t use anything else.

C. Neuhardt

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Nothing too glamourous, Blue is just a great option for those of us just out of grad school, who need to consolidate our debt, in a package that reflects our techno-savvy ways. Blue is smart, chic, and savvy, just like we all hope to be. P.S. Looking forward to a long compatable relationship.

M. Wojcik

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"Wow", 10 out of 10 people have such expression when they saw my Card. I am proud of being one of the Blue from American Express cardholders. Thanks to the microchip on the Card, it looks more like a future standard.

A. Yum

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I was very nervous applying on-line for BLUE. Then, a week later, I received a mailing congratulating me on being approved for BLUE. Today, it has been realized. I GOT BLUE. BLUE is an awesome confluence of SMART technology and GREAT deals. The other guys are GREEN with envy when I show them BLUE.

V. Jha

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I am very pleased with Blue from American Express. It gives me the freedom of paying on time and I do not have to worry about not being able to pay my bill in full each month. The Card is very handy and easy to use everywhere I go, I want to thank you for sending me Blue.

J. Crisp

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I love Blue because of the low rates. Another great advantage of the card is the attention I receive from merchants because Blue is innovative in its design and looks very futuristic! I've convinced several friends to apply!.

Z. Sparrow

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I have a great idea! There is a song out that goes "I'm blue....da...di...da...." and the whole song is about the color blue. Its really big here in NY. What a great idea for a Blue from American Express commercial...I could see it now!!! I know its a great idea...I told all my friends...the song fits PERFECT to Blue.

J. Ferrari

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My Blue came at a great time!! My new husband and I had just bought an older house to fix up. We needed the money to buy new flooring but didn't have enough cash. With low rates, and the credit limit we were allowed, we were able to buy what we needed to put new floors in. Hopefully we will be in our "new" house by the end of January!!

S. Brown

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Every time I present my Blue to merchants, I wait for their reaction. Almost every merchant is surprised by this Card. I enjoy watching them look at my Card and calling on their co-workers to see the Card. Many asked for more information about Blue. Overall, I think that Blue is the Card for the 21st. Century. The Smart Card Reader is another step toward the right direction. I am very much pleased with Blue from American Express.

A.Rahman

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I love American Express, so when I saw Blue, I knew I just had to have it! Not only does it look cool, but I have faith knowing American Express backs this Card up! I received the Card last week and it's beautiful! Can't wait to use it!

N.A. Lopez

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I liked the concept of the card and I loved the introductory commercials. I wasn't sure if I could use the card like a regular American Express Card because it appeared not to have a magnetic stripe on the back. It has a silver stripe with printing on it instead of the normal brown stripe. I charged my first dinner with the card and noticed that the server swiped the Card through the magnetic stripe reader just like a regular credit card. I was pleased that the card did not require a smart card interface at the retailer site to be usable. I haven't had any problems and it is great to be an American Express Cardmember again.

F. C. Westerfield

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I am a proud Blue from American Express Card holder and also just bought the new Third Eye Blind CD entitled "Blue" (I used my Blue to purchase it). I think American Express should sponsor Third Eye Blind's upcoming tour, the "Blue Tour." Your/their demographics probably overlap strongly. The Blue card image is very closely alligned with the band's audience: young, hip, community.

You could tie in the Smart Chip functionality as well. Tickets could be downloaded from the web to the chip or Blue card purchases could earn points for Third Eye Blind Blue album-related merchandise to be purchased either on-line or at the concert.

Just a thought,

J. LaRowe

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I got the Card and immediately felt a surge of power going through my whole body. I felt that I could conquer my fear of e-commerce finally! I swiped the card in the reader and began to shop. Then I began buying randomly, fearlessly and dare I say - boldly as my desire to obtain material possessions began to swell. I felt completely unleashed - better than I've ever felt before. It's so great to become a true American Consumer! Thanks American Express.

R. Rivest

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I am a professional triathlete aiming to break the American Ironman Triathlon Record in 2000(a 2.4-mile swim, 112-mile bike and 26.2-mile marathon all under 8 hours.) I would be the first American and the fourth man in history to break the 8-hour barrier. As you might imagine, Ironman is generally regarded as the toughest one-day sporting race in the world. I am taking my shot at the record on June 27, 2000 in Roth, Germany.

I also host a TV show on The Discovery Channel and published my first book, Pocket Personal Coach. I am using Blue for the unbridled flexibility and independence! I race around the world, and I will use my new Blue everywhere I go!

Thanks American Express for helping me to pursue this dream.
Yours,

E. Harr

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